Hubspot’s new guide, The Essential Guide to Internet Marketing, gives lots of sound advice that unfortunately falls short of what you need to be successful on key topics. Of course it’s a rather general guide. It’s free, and it’s meant as a lead-in to their services. And that’s a fair marketing tactic. Everyone does it. But …
for: ‘Local Search’
The Dublin Core is a set of metadata tags that describe any web element. Some SEO and web marketing professionals are saying increasingly that you should implement the core on your blog or site. They’re saying that you’ll get more attention from search engines and more traffic if you do.